Call to mind the images created by Rene Gruau as Dior’s artistic director in 1947 - there is no doubt as to the part illustration used to play in fashion storytelling. In the days before photography became fashion’s key documenter, fashion illustration was just as emotive and colourful - if not more so - as the images burned onto our retinas more recently by Penn, Bailey, Day, Meisel and Mert & Marcus.
The romance of images by John Ward and Carl Erickson, surrealism of Dali and Benito, and art deco of Bernard Boutet de Monvel, Georges Barbier and Harriet Meserole spun tales of arctic explorers tennis players bridal marches world travellers golfers race drivers, actresses, mothers and lovers. A picture tells a thousand stories and considering the noise that surrounds the launch of every issue of Vogue - endless hashtags and chatter about the cover model, photographer and pose, it seems inconceivable that covers in the past featured fashion illustrations elaborating far more detailed stories.
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